{"title":"SKIN CARE","description":"","products":[{"product_id":"magic-lotion-lash-brow-serum","title":"MAGIC LOTION - Lash \u0026amp; Brow Growth Serum ","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/PMcgotPZuhw?si=KagMsjd-ovrZSm1e\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cstrong\u003eMADE IN ITALY\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Fluid gel serum that stimulates the growth of eyelashes and eyebrows, with a revitalizing effect on the bulb.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e Its innovative formulation, born from the union of advanced technologies, stimulates hair regrowth and lengthening, increases its volume and makes it shinier.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003eThis unique product has been specifically designed for all those who do not give up taking care of their eyes, frequently resorting to aesthetic and curative services on eyelashes and eyebrows. The composition of its ingredients, \u003cstrong data-mce-fragment=\"1\"\u003e95% of natural origin and not tested on animals\u003c\/strong\u003e , allows to nourish, strengthen and hydrate the hair in depth, preserving and enhancing the lengthening, thickening or lamination treatments performed in the Atelier.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cstrong\u003eIts compact, travel-friendly format\u003c\/strong\u003e allows you to take it with you on any occasion and use it even when you are away from home.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e The originality of this product is also given by the creation of a \u003cstrong\u003edouble brush\u003c\/strong\u003e that allows for precision application both at the base of the hair and along its entire length, ensuring uniform distribution of the product and its correct absorption on both the eyelashes and eyebrows.\u003c\/p\u003e\n\n \u003cp data-mce-fragment=\"1\"\u003e\u003cspan style=\"text-decoration: underline;\"\u003eThe product intentionally does not contain prostaglandins\u003c\/span\u003e which, as has been demonstrated, in the long term can create unwanted effects on the health of the eye.\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cspan style=\"text-decoration: underline;\"\u003eIt does not contain sulphates, silicones, parabens, PEG, alcohol and colourants.\u003c\/span\u003e\u003c\/p\u003e\n\n\u003cp data-mce-fragment=\"1\"\u003e \u003cstrong\u003eDermatologically and ophthalmologically tested, even on sensitive eyes.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Lena","offers":[{"title":"3ml \/ 0.10oz","offer_id":40233431007278,"sku":"10","price":59.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/products\/MagicLotion_8e2fa262-1673-4eea-b34e-70ef94aa948b.jpg?v=1685625837"},{"product_id":"aqua-lash-and-face-oil-free-remover","title":"AQUA – Lash and Face Oil Free Remover ","description":"\u003ch3 data-mce-fragment=\"1\"\u003e\n\n\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/eQBLliPNBLo?si=vmI64azDEwVTtORF\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e \u003cstrong\u003eMADE IN ITALY\u003c\/strong\u003e\u003cbr\u003e\n\n\u003c\/h3\u003e\n\n\u003cp\u003e Cleansing water perfect for cleansing and removing make-up from eyes, face and lips.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eFormulated with 95% natural raw materials,\u003c\/strong\u003e \u003cstrong\u003eit has been specifically designed to be compatible with treatments performed on eyelashes and eyebrows (extensions, lamination)\u003c\/strong\u003e as it does not affect the result and preserves the effect.\u003cbr\u003e\u003cbr\u003e Removes makeup, polluting particles and impurities in a single gesture.\u003c\/p\u003e\n\n \u003cp\u003eIts formulation includes plant extracts with a \u003cem\u003ehydrating\u003c\/em\u003e and \u003cem\u003etoning\u003c\/em\u003e function; it does not contain alcohol or perfume, making it \u003cem\u003eideal for use on sensitive and delicate skin\u003c\/em\u003e .\u003c\/p\u003e\n\n\u003cp\u003e It is \u003cem\u003eoil-free\u003c\/em\u003e so it does not grease or dry the skin.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eIts compact, travel-friendly format\u003c\/strong\u003e allows you to take the product with you on any occasion and use it even when away from home.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eProduct formulated with raw materials not tested on animals.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eDoes not contain Colorants, Parabens, Paraffins, Petrolatum, Silicones, PEG, Alcohol, Perfume\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eDermatologically tested\u003c\/strong\u003e\u003c\/p\u003e","brand":"Lena","offers":[{"title":"50ml \/ 1.69oz","offer_id":46353978556746,"sku":"10","price":25.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/products\/Aqua_4b88d93b-378e-4a69-8ae0-bc860ae1b362.jpg?v=1685532520"},{"product_id":"unveiling-mousse-lash-and-face-cleansing-foam","title":"UNVEILING MOUSSE - Lash and Face Cleansing Foam","description":"\u003cp\u003e \u003cstrong\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/DMUyHI6bK0k?si=jkhZfj2Gqx4u8NYn\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eMADE IN ITALY\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e Foaming cleanser for eyes and face.\u003c\/p\u003e\n\n\u003cp\u003e Composed of plant extracts with \u003cem\u003ehydrating, antioxidant, nourishing and anti-aging\u003c\/em\u003e properties \u003cu\u003e, it is ideal for cleansing and cleaning eyelash extensions or eyelashes treated with lamination and\/or fillers.\u003c\/u\u003e\u003c\/p\u003e\n\n \u003cp\u003eThe light texture allows you to delicately eliminate impurities, all traces of make-up and dead cells, promoting a better hold of the extensions.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eComposed of 95%\u003c\/strong\u003e \u003cstrong\u003enatural raw\u003c\/strong\u003e materials, it is specifically \u003cu\u003edesigned for use on sensitive skin.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e Accompanied by the \u003cstrong\u003edual-sided brush\u003c\/strong\u003e with synthetic bristles, \u003cu\u003ewith a cleansing head on one side and a soft brush on the other\u003c\/u\u003e , the soft foam gently cleanses and removes make-up from the entire face, regulating excess sebum.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eThe product is specifically formulated to not damage the treatments performed on eyelashes and eyebrows but preserves their duration and results by keeping the eyelashes healthy and clean.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eProduct formulated with raw materials not tested on animals.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eDoes not contain Colorants, Parabens, Paraffins, Petrolatum, Silicones, PEG, Alcohol, Perfume\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eDermatologically tested\u003c\/strong\u003e\u003c\/p\u003e","brand":"Lena","offers":[{"title":"50ml \/ 1.69oz","offer_id":46353985896778,"sku":"10","price":30.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/products\/UnveilingMousse.jpg?v=1770825843"},{"product_id":"replenishing-maks-lash-brow-conditioner","title":"REPLENISHING MASK – Lash\u0026amp;Brow Conditioner","description":"\u003cp\u003e \u003cstrong\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/STdemodnkvA?si=FN1oKXzJrON4S2Wp\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/strong\u003e \u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eMADE IN ITALY\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e A real regenerating mask with cosmetic properties that stimulate the strengthening, nourishment and regeneration of eyelashes and eyebrows.\u003c\/p\u003e\n\n\u003cp\u003e Its formulation, \u003cstrong\u003emade with 95% natural raw materials\u003c\/strong\u003e , has a high content of argan and vitamins which act on the internal structure of the hair.\u003c\/p\u003e\n\n\u003cp\u003e This product, in addition to promoting renewal, repairs damage caused by external agents, strengthens and helps regenerate the hair as it contains natural antioxidants. It gives shine to the hair and keeps it in place.\u003c\/p\u003e\n\n\u003cp\u003e Replenishing Mask is a restorative treatment, particularly indicated to \u003cu\u003ecombat the fragility and premature loss of eyelashes and eyebrows.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e Its innovative packaging, with \u003cem\u003eAirless\u003c\/em\u003e technology, allows the product to be sealed, protecting it from the air and avoiding waste.\u003c\/p\u003e\n\n \u003cp\u003eThe \u003cem\u003eHair Wand\u003c\/em\u003e brush with silicone head \u003cem\u003e,\u003c\/em\u003e which accompanies the mask \u003cem\u003e,\u003c\/em\u003e allows for optimal application of the product and styling of the hair. The brush is easy to clean and reusable and can be closed with the special case.\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eThe product is specifically formulated to not damage the treatments performed on eyelashes and eyebrows but preserves their duration and results.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eIt does not contain parabens, paraffins, petrolatum, silicones, alcohol, perfume, colorants.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eProduct formulated with raw materials not tested on animals.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eDermatologically tested.\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Lena","offers":[{"title":"10ml \/ 0.33oz","offer_id":46675727319370,"sku":"","price":35.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/files\/ReplenishingMask2.jpg?v=1699962338"},{"product_id":"cleansing-dual-foil-make-up-exfoliating-pads","title":"CLEANSING DUAL FOIL – Make-Up \u0026amp; Exfoliating Pads","description":"\u003cp\u003e \u003cstrong\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/D88rH2CDx2k?si=ft8BI2uiGS14gAxR\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eMADE IN ITALY\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e Practical and convenient dual-use cleansing and makeup-removing pads made of \u003cem\u003edouble-sided\u003c\/em\u003e fabric: a soft side to remove makeup and refresh, a rough side to exfoliate. They effectively remove skin impurities and traces of makeup.\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp\u003eIts formulation, composed of \u003cstrong\u003e95% natural raw materials\u003c\/strong\u003e , does not contain alcohol and is enriched with Aloe Vera, to respect the natural level of hydration of the skin.\u003c\/p\u003e\n\n\u003cp\u003e \u003cspan style=\"text-decoration: underline;\"\u003eThey do not require rinsing.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e Used on the raised side, they create a light \u003cem\u003epeeling\u003c\/em\u003e to remove dead cells and promote circulation, while the soft side gently removes make-up and refreshes the skin. Practical and comfortable, they can be used at any time of the day.\u003c\/p\u003e\n\n\u003cp\u003e Ideal for travelling.\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eIt does not contain parabens, paraffins, petrolatum, silicones, alcohol, perfume, colorants.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eProduct formulated with raw materials not tested on animals.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eDermatologically tested.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Lena","offers":[{"title":"60 Pads","offer_id":46791102988618,"sku":"","price":30.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/files\/image00027.jpg?v=1770828322"},{"product_id":"secret-mist-refreshing-spray-tonic","title":"SECRET MIST – Refreshing Spray Tonic","description":"\u003cp\u003e \u003cstrong\u003e\u003ciframe title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/_4L0CtyYxqo?si=lAjlHrGLPjufuabN\" height=\"315\" width=\"560\" allowfullscreen=\"\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" frameborder=\"0\"\u003e\u003c\/iframe\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eMADE IN ITALY\u003c\/strong\u003e\u003c\/p\u003e\n\n\u003cp\u003e Revitalizing toner in spray that hydrates, tones and illuminates the face in a single gesture.\u003c\/p\u003e\n\n\u003cp\u003e Suitable for all skin types. Non-greasy.\u003cbr\u003e\u003c\/p\u003e\n\n \u003cp\u003eWith its latest generation active ingredient it takes care of the skin protecting it from smog and free radicals.\u003cbr\u003e\u003c\/p\u003e\n\n\u003cp\u003e Its formulation, composed of \u003cstrong\u003e95% natural raw materials\u003c\/strong\u003e , is enriched with an agent that stimulates and strengthens the skin's natural microbiome, keeping it always hydrated giving it a touch of freshness, brightness and finishing.\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eA triple-use spray\u003c\/u\u003e : post-cleansing toner, pre-makeup primer and post-makeup fixer.\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eIt does not contain parabens, paraffins, petrolatum, silicones, alcohol, perfume, colorants.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cu\u003eProduct formulated with raw materials not tested on animals.\u003c\/u\u003e\u003c\/p\u003e\n\n\u003cp\u003e \u003cstrong\u003eDermatologically tested.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Lena","offers":[{"title":"50ml \/ 1.69oz","offer_id":46791117930826,"sku":"","price":25.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/files\/image00029.jpg?v=1770825978"},{"product_id":"combo-replenishing-mask-aqua","title":"COMBO Replenishing Mask + Secret Mist","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eReplenishing Mask is a true regenerating mask with cosmetic properties that stimulate the strengthening, nourishment, and regeneration of eyelashes and eyebrows.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eRevitalizing spray toner that moisturizes, tones, and brightens the face in a single step.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cmeta charset=\"utf-8\"\u003e \u003cu\u003eA triple-use spray\u003c\/u\u003e: post-cleansing toner, pre-makeup primer, and post-makeup setting spray.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFormulated with 95% natural raw materials, they have been specifically designed to be compatible with treatments performed on eyelashes and eyebrows (extensions, lamination)\u003c\/strong\u003e\u003cspan\u003e as they do not affect the result and preserve its effect.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cu\u003eThey do not contain Dyes, Parabens, Paraffins, Petrolatum, Silicones, PEGs, Alcohol, Fragrance.\u003c\/u\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDermatologically tested.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Lena","offers":[{"title":"Default Title","offer_id":47309659439434,"sku":"","price":49.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/files\/COMBO1.jpg?v=1704815795"},{"product_id":"full-kit","title":"FULL KIT with free Box 🎁","description":"\u003cp\u003e\u003cstrong\u003eTHE LENA BEAUTY ROUTINE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eEverything you need to take care of your eyes.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1#AQUA\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eSoak a cotton pad with AQUA. Swipe it over your face, eyes, and lips to remove makeup and pollutant particles. Repeat until all makeup is removed. It leaves the skin clean, ready for the next step.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2#UNVEILING MOUSSE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTake a small amount of UNVEILING MOUSSE and massage the product all over your face with circular movements for deep cleansing. Rinse with water. Use the provided brush to cleanse natural lashes (treated or not), lash extensions, and to deeply remove makeup residue.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3\u003cmeta charset=\"utf-8\"\u003e#CLEANSING DUAL FOIL\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eTake two \u003cmeta charset=\"utf-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eCLEANSING DUAL FOIL pads and use the embossed side with circular motions for a light exfoliation of the skin's surface layer. 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This sensation will disappear within a few minutes.\u003c\/p\u003e","brand":"Lena","offers":[{"title":"Default Title","offer_id":47330526593354,"sku":"","price":211.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0263\/0428\/2670\/files\/FullKit_Mobile.jpg?v=1700038226"},{"product_id":"care-kit","title":"CARE KIT with free Box 🎁","description":"\u003cp\u003e\u003cstrong\u003eThe essentials for taking care of your eyes. \u003cbr\u003eThe products in the kit are must-haves for a complete beauty routine and impeccable lash and brow care.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong data-mce-fragment=\"1\"\u003e1#LOVE VIBES\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eAfter cleansing, apply a pea-sized amount of product to the eye contour directly with its dispenser until completely absorbed. 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