Come and discover the First and Only line of cosmetics created by our Lash & Brow Artists for all the Lash & Brow Lovers in Italy.

Lena was designed by our Artists to prolong the life of treatments such as lamination, extensions, henna or dyeing and to take care of eyelashes and eyebrows for a healthy, beautiful and well-groomed look for longer.

Lena is 95% natural
Lena is entirely Made in Italy
Lena is practical , with its 50ml travel size you can take it anywhere
Lena is versatile , one product multiple uses
Lena is dermatologically tested , suitable even for the most sensitive skin.
Lena is formulated exclusively with raw materials not tested on animals.

Lena's mission is to bring to the market products that are compatible with specific treatments on eyelashes and eyebrows, that prolong their results and duration, that synthesize the daily beauty routine thanks to multipurpose products, products that can combine skincare with make-up designed specifically to have a dual functionality.

For Lena we have created a unique and refined space, with elegant mirrors and elements that recall nature in its primordial form. A space that wants to reflect the philosophy of the brand, its essentiality, the search for innovation and simplicity, always remaining faithful to the use of natural raw materials that do not include chemical or harmful substances for those who use its products.

Discover LENA's first products :

Magic Lotion - a real natural elixir that strengthens and stimulates the growth of eyelashes and eyebrows, deeply nourishes the hair and makes it shinier and healthier. Its innovative double brush allows for optimal application both at the base and along the entire length of the hair

Unveiling Mousse - a soft cleansing cloud that protects and hydrates lashes and brows and can be used all over the face for a perfect cleanse. Use it together with Lash Wand , our brush designed to thoroughly cleanse lashes and brows, perfect for deeply cleansing lashes with extensions

Aqua - make-up removing water, oil-free, delicate and safe to use on treated eyelashes and eyebrows, but also on the whole face, ideal as a final step for double cleansing after the mousse, and practical because it does not need to be rinsed off

Replenishing Mask - a regenerating balm that strengthens and regenerates eyelashes and eyebrows, to be used as a mask but also as a final step in make-up to fix and nourish the eyebrows. Accompanied by the Hair Wand brush that allows for even and lump-free application.

Lena's tour starts from Annex Rinascente in Milan from April 25th to May 1st.

Next stops? Rome, Florence, Catania and Cagliari.

Follow us for upcoming tour dates and 2023 releases!